This is particularly relevant in the world of the written word. When some genius decided to go from cave paintings to papyrus scrolls* there was uproar in the publishing industry. Nobody had done it before and so nobody could envision doing it differently, but now we wouldn’t read our ancient Egyptian texts any other way. Similarly at the time of William Shakespeare, nobody gave a toss about fixed spelling (Bill spelt his name in several different ways) but these days we’re always getting ourselves worked up about kids using text speak instead of proper English.
Obviously we’ve had a lot of chat about the digital revolution on this blog, what with the Great Kindle Challenge and asking almost all interviewees for their thoughts on eBooks and such. But what is the next evolutionary step in reading experience? I’m glad you asked.